“Have you heard of tiny Melinda Mae,
Who ate a monstrous whale?
Because she said she would!”
Entrepreneurs are different. I have read variations of this statement over and over. I have always self-identified as average or normal, but I’m willing to admit that as a young, single woman I skipped the wistful dreams of the day I would meet that someone special and marry. Instead of the stereotypical wedding dreams of a young girl, I dreamed of building an empire and maybe meeting someone who I could trust enough to build it with me.
Each day, your actions build your brand. Even the small moments have an impact. Be mindful to create your desired identity as you interact with your (potential) customers.
Engineering the pitch
In anticipation of the upcoming Designer of Things Conference, where I will be speaking and leading the Pitch Coaching Workshop, Susanne Deffree, EDN's executive editor, interviewed me about tips for bringing a product to market. I think this could be helpful for all entrepreneurs more generally.
Here is a copy of Susanne's article:
I'm looking forward to the DoThings Conference. Are you an engineer? Designer? Inventor? Interesting in the Internet of Things? If you're planning to attend, let's connect there.
This morning as I started my car, my radio kicked on with Robert Kennedy's tribute to his father, Joseph Kennedy:
"There was no such thing as half-trying. Whether it was running a race or catching a football, competing in school—we were to try. And we were to try harder than anyone else. We might not be the best, and none of us were, but we were to make the effort to be the best."
I'm reminded that as business leaders we must do our best at ALL times. As entrepreneurs we are constantly tested. Unlike in school when students can cram for a test and give it their all in spurts, we live in a stream of pop-tests. We must always be prepared and in whatever we do, we must try, with all our might. There is no time to do anything with half-enthusiasm or half-effort.
Luckily, if you live and breathe your passion, you will also continue to try your best. The excitement and interest usually breeds desire to do and be more. Even if you give it your all and come up short, your drive to be the best will ensure you keep moving forward.
The name of the game is to keep taking baby steps forward. Keep improving, adapting, growing. With this momentum you will surprise yourself with your accomplishments.
While researching the publishing industry earlier for a client earlier today, I came across a handful of quotes about books. I was struck by this one:
"Books are a uniquely portable magic."
I began pondering which books have recently influenced my life or business in unexpected mysterious ways. A few names quickly came to mind... and then nothing! I was a little surprised that so few of the business books I’ve read lately met the standard of “portable magic” – or simply escaped my mind. I gained knowledge, ideas, and perspective from a variety of books from businessmen must read lists, yet very few transported me to a higher place or shifted my thinking drastically. In fact, I was surprised that more playful, nonbusiness books were the ones that could fit this description. One of them was How to Live in Flip-Flops by Sandy Gingras, which favors the simple over the complicated. It gave me a little push toward maintaining perspective and reminded me that anything is possible.
I’d love to hear your list of magical must reads. Please share! In case you need a little assistance defining magical consider this:
“If one cannot enjoy reading a book over and over again, there is no use in reading it at all.”
“If you only read the books that everyone else is reading, you can only think what everyone else is thinking.”
This blog is dedicated to all things entrepreneurial. Included here we hope you find both inspiration and useful tips. Unless otherwise noted, this blog is written by Coach Jen, founder of Alayne Strategies.